The field guide
01Classes
Nice classes, explained in plain English
What the 45 classes are, how to choose yours, and why related classes still collide.
02BasicsBusiness name vs trade mark
Why an ASIC registration, an ABN or a domain does not give you rights in a brand.
03TimingHow long trade mark registration takes in Australia
The fixed path from filing to the register, and the earliest date you can expect it.
04CostsTrade mark fees in Australia
IP Australia's per-class fees, the picklist discount and where costs creep in.
05RegisterPending trade marks: what they mean for you
Why an application that is not yet registered can still block your name.
06StrategyDistinctive vs descriptive names
Why a clear register is not the same as a registrable name.
Start with a search
Every guide here assumes one thing: you have searched the register first. Run a free trademark search, then come back to read your result in context.
From idea to registered
One name in, the Australian register read back in seconds. Free, and nothing to sign up for.